01. Client Objective :
To develop a complete and cost-efficient supply chain function for a leading international F&B brand relaunched in 2023, with a strategic goal to maintain overall food cost at or below 32% while ensuring supply chain alignment with brand standards and operational speed.



02. Project Goals :
The aim was to build a high-performing, brand-compliant supply chain structure that ensured cost control, operational efficiency, and quality consistency across global sourcing points. Key focuses included:
- Building standard product cost models through accurate recipe costing
- Streamlining global supplier onboarding and sourcing
- Reducing logistics and procurement costs without compromising quality
- Supporting pricing decisions aligned with brand positioning
03. Project Scope & Execution :
- Recipe Costing File Development (Created a comprehensive recipe costing system to define standard cost per product.)
- Global Supplier Onboarding (Sourced and onboarded new suppliers from the US, UK, Germany, Saudi Arabia, Jordan, UAE, India, and Thailand.)
- Cost-Efficient Supply Chain Strategy (Analyzed multiple sourcing and logistics options to select the most economical strategy per raw material.)
- Inbound Operations Planning (Designed a full warehouse and delivery plan for smooth inbound logistics and stock movement.)
- Menu Pricing Strategy (Developed benchmark-based menu pricing to ensure profitability and market competitiveness.)
“Online Finance Manager played a key role in rebuilding our F&B supply chain from the ground up. Their strategic approach to recipe costing, sourcing, and pricing helped us control food costs while ensuring top-tier quality and speed.
- Satisfied Client
04. Results & Impact :
The client successfully launched a fully functional international supply chain supporting operations across multiple countries. By optimizing sourcing strategies and standardizing recipe costing, the brand achieved its target food cost ratio and improved profitability. The new pricing framework further strengthened financial performance and brand consistency.